BRUSSELS, Belgium (February 28, 2023) — Mars Petcare, part of Mars, Incorporated, today announced that it has completed its previously announced acquisition of Champion Petfoods. Champion Petfoods is a pioneer in the fast-growing premium pet food space and its two premier brands, ORIJEN and ACANA, are trusted by pet parents around the world.
Champion Petfoods is a great addition to Mars Petcare, complementing its global portfolio across pet nutrition products and health services. (Champion Petfoods will operate as an independent business unit within Mars Pet Nutrition.)
Ikdeep Singh, Global President, Mars Pet Nutrition, stated: “We are excited to officially welcome Champion Petfoods into the Mars Petcare family of businesses. We’re looking forward to working with the talented Champion Petfoods team, supporting their continued growth journey, and advancing our Purpose to create A BETTER WORLD FOR PETS™.”
About Mars, Incorporated
For more than a century, Mars, Incorporated has been driven by the belief that the world we want tomorrow starts with how we do business today. This common purpose unites our Associates around the world. It is at the center of who we are as a global, family-owned business, and it fuels how we are transforming, innovating, and evolving to make a positive impact on the world.
Every year, our diverse and expanding portfolio of quality confectionery, food, and pet care products and services delight millions of people and supports millions of pets. With almost $45 billion in annual sales, we produce some of the world's best-loved brands including Ben's Original™, CESAR®, Cocoavia®, DOVE®, EXTRA®, KIND®, M&M's®, SNICKERS®, PEDIGREE®, ROYAL CANIN®, and WHISKAS®. We are creating a better world for pets through nutrition, breakthrough programs in diagnostics, wearable health monitoring, DNA testing, pet welfare and comprehensive veterinary care with AniCura, BANFIELD™, BLUEPEARL™, Linnaeus and VCA™.
We know we can only be truly successful if our partners and the communities in which we operate prosper. The Mars Five Principles – Quality, Responsibility, Mutuality, Efficiency and Freedom – inspire our Associates to act every day to help create a better world tomorrow in which the planet, its people and pets can thrive.
For more information about Mars, please visit www.mars.com(Opens a new window). Join us on Facebook(Opens a new window), Twitter(Opens a new window), Instagram(Opens a new window), LinkedIn(Opens a new window) and YouTube.(Opens a new window)
About Champion Petfoods
Champion Petfoods, led by its trusted brands ORIJEN and ACANA, was founded in Alberta, Canada. The company has grown to be a key player in the global pet food industry across 90 countries with strong development in Canada, the U.S., Asia Pacific, and Europe. Its purpose, To Earn Pet Lover Trust Every Day so Pets Thrive for a Lifetime, provides the foundation for its highest aspirations as a company. And its Food Philosophy drives the company to provide the highest quality in every product it makes. To learn more visit championpetfoods.com(Opens a new window).
MEDIA CONTACT:
Anthony Guerrieri
Mars Pet Nutrition
Phone: +1 908 798 1504
Email: [email protected](Opens a new window)
